The Right Tools for the Right Results.
The things we love
Suggested Tools & Resources
People often ask me: “What’s the best platform for web hosting? Or email marketing?” The truth is, a few standout tools deliver consistently for any service-based business. And I’m eager to share them with you.
section #1
E-commerce
section #2
Digital Marketing
section #3
Productivity
Useful Resources
E-commerce Tools
ConvertKit
ConvertKit is an email marketing software targeted towards creators of all kinds, online business owners, podcasters, YouTubers and course creators. Its features are designed to help you grow and monetize your audience, automate your marketing and sell their digital products with ease.
GoDaddy
GoDaddy is a one stop shop for hosting, domain purchases, company email, security certificates on your domain, accepting payments and more. If you really want to keep “all things web” in one location, GoDaddy is a great option for you.
SamCart
SamCart allows you to not only take payments in a secure fashion, but their abilities in helping you leverage cross-selling, upsells with one-click and sell digital products and courses make it a great go-to resource for all ways to take payments.
Divi for WordPress
More websites are setup on WordPress than nearly any other platform or CMS. Divi is the most popular WordPress theme in the world and the ultimate WordPress page builder allowing you to do nearly anything you want from a website perspective.
UserTesting
UserTesting is a platform for getting rapid customer feedback on almost any customer experience you can imagine, including websites, mobile apps, prototypes, and real world experiences.
Google Analytics
Get a complete understanding of your customers across devices and platforms. Google Analytics gives you the tools, free of charge, to understand the customer journey and improve marketing ROI.
Useful Resources
Digital Marketing Tools
SemRush
SEMrush is an all-in-one digital marketing suite of tools, that will help you research and track many of the most important elements of your online business like SEO, paid advertising, and social media. It will be different things to different people, but we’ve used it primarily as our one-stop source for everything we do with SEO.
Canva
Canva is an app that lets you design professional visual materials without needing much in the way of graphic design skills. The tool can be used to create social media posts, videos, presentations, slides, posters, graphic designs and many other visual assets — and a wide range of customizable templates, royalty-free images, and AI features is provided to help you do this easily.
Unbounce
Unbounce is essentially a landing page builder. It helps you to build landing pages to collect emails, grow your sales, and everything else. As a landing page builder (plus an extremely powerful conversion optimization platform) and it is one of the industry’s best.
Hypefury
Hypefury is a social media scheduling tool designed to help users automate and optimize their content creation, primarily on X (formerly Twitter), with features that boost engagement and growth. It benefits online marketers by allowing them to schedule posts, create threads, repurpose content across multiple platforms, and track performance metrics, ultimately saving time and improving reach.
HotJar
Hotjar offers dynamic heatmaps and click tracking, allowing us to visualize how users interact with your website. These features provide valuable insights into user behavior, helping you identify popular areas, click patterns, and areas where users may be facing challenges or dropping off.
Taplio
Taplio is a LinkedIn content creation and scheduling tool that helps users grow their personal brand and audience by providing AI-driven content ideas and performance insights. It benefits online marketers by streamlining LinkedIn post scheduling, improving engagement, and offering data-driven recommendations to optimize content strategy.
Useful Resources
Productivity Tools
Dropbox
Dropbox is a home for all your work. You can store and share files, collaborate on projects, and store all of your “stuff” in the cloud—whether you’re working alone or with colleagues and clients without risks of losing them when your computer crashes!
Notion
Notion is both a project management and note-taking software. The ability to write and add elements anywhere makes it one of the closest things to sketching your own to-do lists and trackers on paper.
Zoom
You likely know what Zoom is post-pandemic, but Zoom is a video conferencing service allowing you to work remotely through video and audio conferencing, collaboration, chat, and webinars.
Loom
Loom is a great productivity app for sending video messages. Let’s say someone on my team is doing a presentation. Rather than doing it in a Zoom meeting (where everyone has to waste time setting up etc), the presenter will just record a Loom and send it out. Then we can all watch at 2x speed and understand what’s going on quickly and efficiently.
Figma
Figma is an incredible web application for visual design. It’s how I do mock-ups for logos, web designs, Instagram carousels, and other things on the design side. I even used Figma to wireframe this website. It’s also great for quick brainstorms. Nowadays though, my main use case is making and reviewing social media thumbnail concepts.
LastPass
LastPass keeps all of my passwords in one place, so I can easily log in to any website without having to remember a zillion different combinations. It also auto-generates strong passwords when you set up a new account, so you’re not using duplicates that leave all your accounts vulnerable if just one gets hacked.
Some additional great resources:
Gravitas: The Secret Weapon for Work and Life Domination
Gravitas. It’s that elusive, quiet authority that makes people stop scrolling Instagram long enough to actually listen to what you’re saying. It’s not about being loud, flashy, or the guy who starts every meeting with, “I’ll keep this brief” (and doesn’t). Gravitas...
Your Career Experience Is the Key To Success
“You already have the golden ticket. Your career experience is the secret sauce to creating digital products that dominate the market. Here’s why.” We live in a world where everyone is looking for shortcuts. Instant success. Overnight fame. Quick wins. But the truth...
Overcoming Your Fear of Exposure Grows Your Business
Fear is your biggest obstacle, not the algorithm. Here’s why putting yourself out there is the key to scaling your business—and yourself. If you’ve ever hesitated before hitting “post,” you’re not alone. The internet is intimidating, and the fear of judgment,...
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